The Allure of Art: Why Art Collectors Choose Original Art

Many articles and blogs explore the benefits of collecting original art versus fine art prints and reproductions. Often, these perspectives come from investment advisors, gallerists, art dealers, and art consultants. But what insights do art collectors themselves offer? Why do we as Art Collectors Choose Original Art?

During the pandemic, the CEO of Artsy shared his reasons for collecting original artworks across various mediums. His motivations included the significance of owning a piece of culture, supporting artists directly, and the sheer joy of possessing something uniquely handmade and one-of-a-kind. Above all, the most compelling reason we collect original paintings, sculptures, or photographs is our love for the artwork. We want to have it in our space, to enjoy it every day, and to share its beauty with friends, family, and guests.

Why Collectors Choose Original Art

Martini View – commissioned landscape painting by Canadian Artist Brandy Saturley – Oak Bay, BC

 The Psychological Appeal

From a psychological standpoint, collecting can provide life support over time, act as a means of trading, form a basis for community and communication, serve as a stockpile of wealth, and become a mechanism for self-identity and expression. Collections inform, educate, offer emotional comfort and security, and mark our lives in personally meaningful ways. The human process of collecting is fundamentally consistent, whether it’s fine art or pop star memorabilia. Collecting is a basic human instinct that has enhanced our evolution, offering both material and emotional value to individuals and communities. This modern view of collecting acknowledges its natural human roots, influenced by economics, social structures, education, fashion, and personal history.

If you ask a psychiatrist about the drive to collect, one aspect might be an addictive personality. There’s also the incremental cultural value—owning a painting, along with its preliminary sketches and studies, can feel like piecing together the life of the artwork, which hints at a compulsive desire to complete a narrative.

Why Collectors Choose Original Art

Art Collector’s Homes – Canadian Art Collection – paintings by Brandy Saturley

Art as an Investment

When art collectors are asked why they buy art, the primary reasons include building a collection, decorating homes or spaces, supporting artists, and finding inspiration and joy. Fewer collectors mention purchasing art purely as an investment, although this is an increasing trend. Art is gaining recognition as a stable alternative asset class, especially in times of economic volatility.

In essence, collecting original art is about passion, connection, and the human desire to own something truly unique. It’s about enriching our lives with beauty, supporting the creators, and finding a sense of personal and cultural fulfillment.

Why Collectors Choose Original Art

Private Art Collection – Toronto, Canada – Canadian Artists

10 Reasons to Choose Original Art

  1. It’s an investment that not only benefits you, but directly supports someone else
  2. The importance of ownership of your own culture
  3. You are tired of throwing money away on depreciating assets
  4. You Love Art
  5. You Love The Artist and want to see them do well
  6. You are addicted to collecting things
  7. You want to own something that only you can
  8. It’s an extension of yourself, and expression of your inner creativity
  9. It’s beautiful and you love beauty
  10. You can’t explain it, you just know that you can’t go through life without having the artwork in your home
art in homes

Private Art Collection – Quebec, Canada – Brandy Saturley

Want to share your reasons for collecting original artworks? Reach out here.

 

Maximize Your Tax Benefits: Invest in Original Canadian Art for Your Business

Have you ever considered leveraging your tax refund to enrich your corporate environment? Instead of opting for conventional investments, why not explore the lasting benefits of acquiring original Canadian art from independent living artists? Original art not only fosters discussion and entertainment but also enhances the aesthetic appeal of your corporate spaces, ultimately adding value to your business premises. Following are some Tax Benefits of purchasing original Canadian Art.

Tax Benefits Canadian Art

Golden Hour in The Heart of Canoeland, Acrylic 36 x 60 x 1.5 in (91.44 x 152.4 x 3.81 cm) Brandy Saturley

Embrace the Opportunity to Define Your Brand:
Decorating your corporate offices with original Canadian paintings serves as more than mere decoration. It’s an opportunity to convey your brand’s ethos and warmth to clients and employees alike. Each piece of art injects a sense of taste, class, and sophistication, elevating your corporation’s image and fostering a sense of community within your workspace.

Tax Deductions Make Art Acquisition a Smart Investment:
Did you know that purchasing original Canadian art offers substantial tax benefits for your business? The Canadian government actively supports investments in Canadian artwork by offering tax incentives to businesses of all sizes. By investing in the Canadian art market, not only do you enrich your corporate environment, but you also enjoy tax deductions under the Capital Cost Allowance scheme. Consult your accountant for personalized advice on maximizing these benefits.

Tax Benefits Canadian Art

Saint Kanata – Acrylic 48 x 36 x 1.5 in (121.92 x 91.44 x 3.81 cm) Brandy Saturley

Make Art Acquisition Affordable with Fine Art Financing:
Art Lease Canada provides an attractive solution for businesses looking to invest in fine art without significant upfront costs. With low-interest financing and flexible payment terms, building an impressive art collection becomes accessible to businesses of all sizes. Plus, by financing your Canadian art purchases, you can claim these expenses as tax-deductible business expenses, further enhancing your financial benefits.

Tax Benefits – Buy Original Canadian Art Because You Love It:
Beyond financial considerations, the primary motivation for investing in original Canadian art should always be personal connection and appreciation. Each artwork is a testament to the artist’s creativity and vision, resonating with your own sensibilities. By nurturing a direct relationship with the artist, you not only acquire a unique piece of art but also contribute to preserving Canada’s artistic heritage for future generations.

Tax Benefits Canadian Art

Monarch of The Arctic Realms – Acrylic – 48 x 48 x 1.5 in (121.92 x 121.92 x 3.81 cm) Brandy Saturley

Unlock the Benefits of Investing in Original Canadian Art:
Whether it’s paintings, sculptures, or photographs, investing in original Canadian art offers both aesthetic and financial rewards. Take advantage of the tax deductions available for business art purchases and explore financing options to make art acquisition more accessible. By infusing your corporate spaces with original Canadian art, you not only enhance your brand’s image but also contribute to the vibrant cultural landscape of Canada.

Discover a beautiful painting for your lobby or office, now.

Canadian Tax Deductions on art

Commission a custom painting for your business with Brandy Saturley

20 Contemporary Canadian Artists to Collect Right Now.

Do professional Artists collect other Artist’s work? Hell yes we do, of course we do, we were born loving Art. In addition to collecting my own work, I collect work by other artists, mostly painters and mostly Canadian. Whether gifted, traded for, bought at auction, online or in a artists gallery, I am also a collector of primarily Canadian Artists. Here is a list of twenty Canadian Artists, I would put in my collection right now!

  1. Terry McCue is an Ojibway artist from the Curve Lake First Nation, in southeastern Ontario. I love his use of colour and subject matter. Bold and graphically pleasing contemporary Indigenous artworks. Canada House Gallery, Banff, Alberta Canada Canadian Artists to Collect
  2. Marsha Schuld is a multi-media artist working out of her studio in southern Saskatchewan. I love her clay crows and owls as well as her distinctive embroidery pieces. She received a second to none education from the skilled tutors at the Royal School of Needlework (RSN).  The result is a proudly earned Certification with Merit from the people who embroider the Queen’s coronation robes.  Willock & Sax, Banff Alberta  Canada
  3. Luther Pokrant his illustration work is thematic or historical, often of other artists or their work, or the creative process itself. I love his use of colour, his dreamy subject matter and palettes and his visual storytelling. Mayberry Fine Art, Winnipeg
  4. Diana Thorneycroft is a Winnipeg artist and photographer who became known for her installation photographs and re-creations of Group of Seven paintings. She brings humour to the socio-political commentary and stories she is weaving through her detailed photographs. Michael Gibson Gallery, London Ontario
  5. Winnie Truong is a Toronto artist working with drawing and animation to explore ideas of identity, feminism, and fantasy and finding its connections and transgressions in the natural world. I love her drawings, they are precise designs with feminine treasures and stories held within. Patel Brown Gallery, Toronto Canada
  6. Mike Hansen is a senior Canadian artist who uses sound and noise to develop artworks in various mediums. He is well known as an established colourist painter, sound artist and experimental musician. His body of work explores the visualization of sound and noise. While I love his large abstract paintings of colour and form, I was quite intrigued by his upholstered pieces that I slept under at the Pouch Cove residency in Newfoundland. James Baird Gallery, Newfoundland
  7. Andrew Valko is a well-known Canadian Hyper-Realist whose paintings explore the psychological tension caused by observation. Layered with open-ended ambiguity, his compositions subtly weave narratives that imply that there is much more than meets the eye. The works are set in neon-lit motels, drive-in theatres and parking lots; it is in these transient locations that Valko captures intense moments that tell an unfinished story. Louis K. Meisel Gallery, NYC Canadian Artists to Collect
  8. Daren Whalen more often the subject of his paintings are people. Intensely detailed and beautiful figurative paintings that tell stories of Newfoundland. Emma Butler Gallery, Newfoundland, Canada Canadian Artists to Collect
  9. Kent Monkman is an interdisciplinary Cree visual artist. A member of Fisher River Cree Nation in Treaty 5 Territory (Manitoba), he lives and works in New York City and Toronto. Gender fluid, Indigenous commentaries on colonialism, realistic visual stories fused with fantasy and magic. Artists’ website.
  10. Kim Dorland’s practice reflects a fascination with the enigmatic Canadian landscape as it comes into contact with contemporary urban experience. The psychological atmosphere represented by Dorland is confrontational and hallucinatory, disrupting conventional ideas that the natural world is a place of solace and contemplation. His paintings fascinate me and I am drawn to the sometimes fluorescent palettes and dark imagery. Another painter that tells visual stories in his work. Angell Gallery, Toronto CanadaCanadian Artists to Collect
  11. Karel Funk lives and works in Winnipeg, Canada. Contemporary urbanism, technical figurative paintings, backs of hoodies, jackets and hats, they draw you into his paintings. The minimalism and cool tones add to the mystery of who might be wearing those clothes. Monte Clark Gallery, Vancouver BC
  12. David Pirrie – obsessed with mountain’s, this painter offers a contemporary pop art style take on these marvelous beauties. Meticulously rendered and fused with vivid colours and distinctive patterns. Ian Tan Gallery, Vancouver BC
  13. Eric Louie is a Vancouver-based painter whose vibrant compositions are being recognized by numerous collectors both public and private. His signature metallic, shimmering forms, achieved via many thin layers of luminescent glazes, are central to the virtual worlds he creates. These abstract paintings are somewhat transcendental in nature. They are metallic meditations on the rythyms of nature.  Bau-Xi Gallery, Toronto Ontario
  14. Shawn Serfas – thick and juicy, vivid and dimensional, buttery and sculptural, his abstracts are a treat to delve into. – Sopa Fine Arts, Kelowna BC
  15. Catherine Blackburn – contemporary Indigenous beadwork and living sculptures. Artist website.
  16. Curtis Cutshaw – textual abstracts of sculptural collage, makes me want to stare for hours and try and find the words within. Kostiuk Gallery, Vancouver BC
  17. Luke Ramsay – magical landscapes and west coast FERRY tales of form and pastel palettes Madrona Gallery, Victoria BC
  18. Angela Grossman – human figures and ephemeral layers of letters, photographs, addresses, envelopes, postage and cancellation marks. Herringer Kiss Gallery Calgary, AB
  19. Steve Driscoll – creates fine art using unorthodox materials. I find his abstract searing landscapes Hockney-esque and glossy.  – Peter Robertson Gallery, Edmonton, Canada
  20. Bob Kebic – Group Of Seven-esque, textural and vivid abstract landscapes. They male you feel alive and joyful. They make you smile every time you see them. Mayberry Fine Art, Winnipeg, Canada Canadian Artists to Collect

From hyper-realism, to figurative, narrative, abstract, landscape and fine embroidery craft, these are twenty artworks by contemporary Canadian artists I would put in my collection right now.

Canadian Artists to Collect

We’re Not Unicorns – How To Approach Artists

A reminder to those of you that are new, we’re not unicorns, we’re professionals. Artists, often a misunderstood bunch, may seem elusive in conversations, but it’s not due to introversion or elitism. It’s because the way we communicate doesn’t always resonate. As a painter married to a marketing professional, both immersed in creativity from different angles, we’ve learned how to bridge the gap. Here’s how you can engage in respectful and interesting conversations with the artists in your life.

How To Approach Artists

Welcome to my Art Show.

Don’t think you’re also this thing if you’re not.
“I’ve always thought about taking a painting class! Maybe I will get back into sketching” Is that what you think I do: professionally dream about being a painter? A lot of people have artistic dreams or fantasies. Artists actually do the work. Whether we’re successful or full-time, or whatever, we’ve taken that leap of pursuing this thing somehow. Your dreams and recreational pursuits are just fine, but they’re not the same.

Canadian artist Brandy Saturley

Welcome to my office.

Don’t ask me if you can watch me do the thing, I do in my personal studio space.

I have been asked often if someone can come to my studio and watch me paint, I don’t know, can I come to your office and watch you do paperwork? It’s just a silly thing to ask an artist.

Don’t say you want to buy the thing we do if you don’t really intend to buy and don’t profess to absolutely love our work just to be nice.

We can take it, artists are used to rejection, especially those of us that have been around for a while. We eat it for breakfast and it is just as much a part of the process as the making of the work. We also appreciate it if you tell us you’re not interested or don’t like our work, this way we don’t waste our time and we only have so much time to give while we are trying to carve out a living doing this thing that is as much a part of us as our arms.

Vancouver Island's Premier Art Exhibition

Welcome to the point of Art.

Do ask if you can make an appointment to view my work.

We have schedules just like everyone else and if you are REALLY interested in a specific artwork, then ask us if we would consider making an appointment to view it in person.

Do ask genuine questions.
Most of us are artists because we relish self-expression and sharing our thoughts and our unique perspectives. Give us an opportunity to talk about our lives and work, and we’ll stick by you all night.

Do talk about who or what you like and why you like them.

If you love a famous artist in our industry, feel free to talk about it! We love to talk shop, and we’d be happy to hear why you enjoy that person’s work. We’ll respect your genuine interest, even if we don’t agree with your taste.

Famous Paintings Hide Secrets

Welcome to My Artist Talk

Don’t offer unsolicited advice.

“You should sell prints” Mom, I didn’t ask you. There are myriad ways to do any kind of art right, and every artist does theirs a little differently. And we study and practice our asses off, so we’re getting plenty of advice on our own, thank you.

Do provide honest feedback or critique if we ask for it.

When we do want your opinion on our work, we’ll ask you for it. And when we do, we’re not just asking for a reassuring pat on the back — we want to know what you think, because we want to make our thing the best it can be. Be honest about what you do or don’t like.

How To Approach Artists

Welcome to my Studio.

Do talk about the thing you love.
You live the life you live for a reason; there’s probably stuff you love about it. Don’t feel like you have to pretend to be more artistic than you are just because you’re talking to an artist. We respect passion. If you’re passionate about accounting, listening to you talk about that is going to be much more interesting than listening to you talk about your pretend love for paintings.

Don’t ask if we have a day job.
“Do you make a living from this, or is it more of a passion?” Sweetheart, this is not just a job for me; it’s a way of life! If you inquire about my occupation and I respond with my involvement in the arts, consider it a significant aspect worth delving into. Whether it financially sustains me or the future trajectory of this career remains uncertain, the importance lies in the dedication to this artistic pursuit.

How To Approach Artists

Welcome to my World.

Do celebrate whatever we’re excited about right now.
If you leave money out of the equation, we can have a delightful conversation about whatever cool stuff we’re working on now. It’s not your job to worry about whether it will sell well or how we’re paying the rent. Just enjoy the little wins we tell you about.

Do stay in touch if you’re into the thing.
If you really are interested in what we make, stay in touch through following us on social media and subscribing to our email list. If you see something from time to time you like, reach out and let us know!

How To Approach Artists

Welcome to My Life.

By approaching conversations with artists with sensitivity and respect, you can foster meaningful connections and gain insights into their creative worlds. Appreciating their work goes beyond mere admiration—it’s about understanding the passion and dedication that drive them to create.

If you LOVE my work – you can follow me on Instagram or sign-up for my newsletter.

Investable Art: Factors Influencing an Artist’s Valuation.

When it comes to investable Art, various factors contribute to an artist’s valuation and the perceived value of their works. While some elements are widely acknowledged, others, such as the concept of limited supply and luck, have been subject to debate within the art world. In this blog post, we will delve into the factors that truly influence an artist’s valuation, examining the role of limited supply and its relationship to an artist’s success.

art exhibitions Okotoks

Canadianisms: A Half Decade Painting Canada, 2017 Okotoks Art Gallery, Alberta Canada

  1. Artistic Reputation and Recognition: An artist’s reputation plays a crucial role in determining their valuation. Recognition by prestigious art institutions, participation in renowned exhibitions, and critical acclaim establish an artist’s credibility and elevate the perceived value of their works. This recognition is based on the quality and impact of an artist’s creations, rather than artificial scarcity.
  2. Market Demand and Collector Preferences: The demand for an artist’s works directly affects their valuation. Market trends, collector preferences, and shifts in artistic movements influence the demand for specific artists. While some artists might deliberately limit the number of works they produce, it is the market’s response to their art that determines its value.
  3. Artistic Innovation and Influence: Artists who introduce new techniques, styles, or concepts often attract attention and contribute to the evolution of art. Their influence on subsequent generations and their impact on the art world can enhance an artist’s valuation. The significance of an artist’s contribution to art history is not based on scarcity, but rather on the transformative nature of their work.
  4. Track Record and Consistency: An artist’s track record of producing high-quality works consistently over time can positively influence their valuation. Consistent artistic growth, successful sales, and a stable market presence indicate a strong investment potential. However, this is not directly related to limited supply but rather to the artist’s dedication and ability to consistently create compelling art.
  5. Rarity and Historical Significance: While limited supply might not be the primary driver of an artist’s valuation, the rarity and historical significance of certain works can contribute to their value. Historical masterpieces or works that mark significant milestones in an artist’s career or artistic movement can command high prices due to their cultural and historical importance.
  6. Persistence and Hard Work: The art world is highly competitive, and success often requires perseverance and hard work. Artists who consistently dedicate themselves to honing their craft, developing their style, and actively seeking opportunities for exposure increase their chances of success. The willingness to navigate challenges and overcome obstacles is an important factor in achieving recognition. As a collector, you should be paying attention to the hard working artist, because ultimately they are working to ensure the value of their works rise in the market. As their work continues to grow, they test the limits of their abilities within the work itself and in turn the art market.
  7. The Collector’s Eye: beyond monetary factors, you should buy what draws your eye. Whether the painting pierces your heart or makes you frown, be adventurous and buy something that moves you, that makes you question your existence on this planet. There are thousands of traditional landscape paintings out there; why not hang something eccentric, quirky, distinctive, and extraordinary on your walls?
Investable Art

Canadianisms: A Half Decade Painting Canada, 2017 Gallery @501, Sherwood Park, Alberta

Investable Art: Factors and the Role of Luck in an Artist’s Success

While the art market does use the concept of limited supply to create an aura of exclusivity, it is not the defining factor in an artist’s valuation or their success. Artistic reputation, market demand, collector preferences, artistic innovation, and historical significance have a more significant influence on an artist’s valuation. Understanding these factors can help investors make informed decisions based on the true merits of an artist and their works, rather than relying solely on the notion of limited supply.

Investing in artists and their works requires a balanced understanding of the key factors that contribute to their success. While talent, persistence, networking, timing, and effective marketing strategies are essential, luck also plays a role in an artist’s journey. Recognizing the combination of these elements can help investors make informed decisions while acknowledging the inherent unpredictability of the art market. Ultimately, investing in art entails both strategic evaluation and an appreciation for the intangible factors that contribute to an artist’s level of success. Most importantly, buy something that moves you!

Contact Canadian Artist

Canadian Artist, Brandy Saturley atop her hand-painted art shipping crates

10 Paintings to Invest in now, by Canadian Artist Brandy Saturley

Brandy Saturley, a Canadian artist, embodies the qualities that make her art a compelling investment opportunity. Her unique artistic vision, recognized by prestigious institutions and critics, showcases a consistent track record of high-quality works. With a strong market demand and a growing following, Saturley’s art aligns with current trends while pushing boundaries. Her innovative approach and cultural impact contribute to her legacy as an influential artist. By acquiring Saturley’s art now, collectors can secure not only aesthetically captivating pieces but also a potential long-term investment that reflects the artist’s rising reputation and the increasing demand for her work. Here are 10 imaginative, quirky, vivid and extraordinary paintings by Brandy Saturley to invest in now.

10. The Conversation – current price May 2023, $9000.00 CAD

Investable Art

9. King of The Polar Bears – current price May 2023, $7500.00 CAD

Investable Art

8. Golden Hour in The Heart of Canoeland – current price May 2023, $8900.00 CAD

Investable Art

7. Imagine Canoe – current price May 2023, $12,000.00 CAD

Investable Art

6. Dreaming in the Colours of Eh – current price May 2023, $7500.00 CAD

Investable Art

5. Balance– current price May 2023, $7500.00 CAD

Investable Art

4. Habitant– current price May 2023, $9000.00 CAD

Investable Art

3. Canadiens Gothic – current price May 2023, $15,575.00 CAD

Investable Art

2. Saint Kanata– current price May 2023, $15,575.00 CAD

art to invest in now

1.  Goalie’s Mask: red, white & Dryden – current price May 2023, $91,000.00 CAD

six most expensive paintings

Art Investment on the Rise

Did you know that Art has overtaken cars and watches to become the fastest growing luxury asset?

Art Investment on the Rise

Absolutely, art has become a popular and increasingly attractive asset for investors. In fact, recent reports indicate that art has overtaken cars and watches to become the fastest growing luxury asset. The art market has shown impressive growth in recent years, with many investors seeing significant returns on their art investments. With Art Investment on the rise, Here are the top ten reasons why you should consider investing in art:

  1. Tangible Asset: Art is a tangible asset, which means that you can physically hold and display it. Unlike stocks or bonds, which exist only on paper, art can be seen and enjoyed in person, making it a more satisfying and enjoyable investment.
  2. Diversification: Investing in art can help you diversify your portfolio. Art prices have historically had a low correlation with traditional financial assets like stocks and bonds, which means that investing in art can help reduce your overall portfolio risk.
  3. Limited Supply: Art is a finite asset, meaning that there is only a limited amount of it available. This scarcity can help drive up prices, making art a potentially valuable investment.
  4. Long-Term Investment: Investing in art is typically a long-term investment, meaning that it can provide you with a stable source of income over an extended period. Unlike stocks, which can be volatile and unpredictable, art tends to appreciate slowly and steadily over time.
  5. Appreciation Potential: Art can appreciate in value rapidly, especially if the artist becomes well-known or if the artwork gains cultural or historical significance. Many investors have made substantial profits from buying art at relatively low prices and selling them later at significantly higher prices.
  6. Potential Tax Benefits: Art can provide significant tax benefits for investors. For example, if you donate a piece of art to a museum or non-profit organization, you may be eligible for a tax deduction based on the artwork’s fair market value.
  7. Social and Cultural Significance: Investing in art allows you to participate in the cultural and social significance of the art world. Art has the power to convey messages, create dialogues, and spark conversations about important issues in society.
  8. Portfolio Hedge: Art can serve as a hedge against inflation and currency fluctuations. Since art is a physical asset, it can retain its value even in times of economic uncertainty or inflation.
  9. Portable: Art is portable, which means that you can easily transport it and sell it in different markets around the world. This flexibility can help you take advantage of different opportunities in the global art market.
  10. Emotional Value: Finally, art has emotional value, which means that it can provide you with personal satisfaction and enjoyment. Investing in art can be a rewarding and fulfilling experience, allowing you to appreciate and enjoy the beauty and creativity of the artwork.

    Art Investment On the Rise

    End of An Era, acrylic on canvas, 2022, Brandy Saturley

In conclusion, investing in art can be a wise decision for many reasons. With its tangibility, diversification benefits, limited supply, long-term investment potential, appreciation potential, tax benefits, cultural significance, portfolio hedging capabilities, portability, and emotional value, art is an attractive and unique asset class. If you’re considering investing in art, it’s essential to do your research, work with experienced art advisors, and carefully consider the risks and potential rewards of each investment opportunity. With the right approach, investing in art can be a valuable and profitable addition to your portfolio. Read more about investing in Canadian Art here.

The information provided here is not investment advice. You should consult with a licensed professional for advice concerning your specific situation.