Guide to Hanging Artwork

Install Like a Pro: Step-by-Step Guide to Hanging Artwork

1. Choose the Right Spot

Think about the mood you want to create. A calm abstract piece might suit a bedroom, while a bold, colorful work energizes a living room or creative workspace. For offices, consider placing art where it’s visible from your desk to encourage focus and creativity. This is your guide to hanging artwork.

Pro tip: Avoid direct sunlight, which can fade artwork over time, especially original paintings or prints.

2. Consider Eye Level Height

The golden rule: hang artwork at eye level, which is typically 57 to 60 inches from the floor to the center of the artwork. In rooms where people are usually seated (like dining rooms or offices), slightly lower placement is ideal.

3. Measure and Mark

Measure the height of your artwork and divide by two. Add the distance from the top of the frame to the hanging hardware (e.g., wire when taut). Subtract this from 57–60 inches to find where your hook should go on the wall. Use a pencil to lightly mark the spot.

4. Use the Right Hanging Tools

Choose picture hooks, wall anchors, or adhesive strips based on the weight of your artwork and the type of wall (drywall, brick, plaster). A small canvas might only need a single hook, while heavier framed pieces may require two hooks or wall anchors.

5. Level and Secure

Always use a level to ensure your art hangs straight. This simple step makes a big difference in the overall polish of your space.

Tips for Hanging Multiple Pieces or Gallery Walls

Spacing: Leave about 2–3 inches between frames for a clean look. Avoid crowding.
Alignment: Keep centers or top edges aligned for a cohesive layout.
Mock it up first: Lay pieces on the floor or use painter’s tape on the wall to plan your layout.
Theme or palette: Group artworks by color, frame style, or subject matter for a unified display.

Guide to Hanging Artwork: Boosting Office Morale and Creativity

In office spaces, artwork is more than decoration—it’s a statement. Choose art that resonates with your brand values or sparks conversation. Landscapes, abstracts, or motivational art can all work well in professional environments. Make sure art is visible in meeting rooms, lobbies, or behind desks to leave a lasting impression.

Final Touches: Lighting and Framing

Lighting can dramatically enhance how artwork looks. Use natural light when possible, or install adjustable picture lights or ceiling-mounted track lighting to spotlight key pieces. Frames should complement both the art and your decor style—modern, minimal, rustic, or ornate.

Make It Personal

Whether it’s a large-scale painting, a series of prints, or a single powerful image, art should speak to you. Don’t be afraid to break the “rules” if something feels right. Your home or office is an extension of you—let your artwork tell your story.

Shop Original Canadian Art for Your Home or Office

Looking to start or grow your collection? Explore a curated selection of original Canadian artwork at BrandySaturley.com. Whether you’re decorating a cozy home or a modern workspace, you’ll find unique pieces that elevate your environment and inspire daily. Looking to have the art in your space today and pay over a time that suits you, consider financing with Art Lease Canada.

May 30, 2025

Key Factors Artwork Appreciation

Advice for Art Collectors, Art Benefits

What are the key factors that influence the appreciation of artwork over time?

Several key factors influence the appreciation of artwork over time, making it a valuable investment. Here are the most important ones:

1. Artist Reputation and Career Growth

Works by established or emerging artists with a growing reputation tend to appreciate more.
Museum acquisitions, major exhibitions, and critical acclaim can significantly increase an artist’s value.

2. Provenance and Authenticity

A well-documented history of ownership (provenance) increases an artwork’s value.
Authenticity, including certificates of authenticity and expert verification, is crucial.

3. Rarity and Uniqueness

Limited editions or one-of-a-kind pieces are generally more valuable.
Signature styles or periods of an artist’s career often command higher appreciation.

4. Market Demand and Trends

Changes in art trends and collector preferences impact value.
Cultural relevance, including national or historical significance, can drive demand.

5. Medium and Condition

The materials used and the physical condition of the artwork affect its longevity and resale value.
Proper conservation and framing can preserve an artwork’s integrity.

6. Economic and Art Market Conditions

A strong economy generally boosts the art market, increasing demand and prices.
Auction results and collector interest can indicate market trends.

7. Institutional Recognition

Inclusion in major gallery exhibitions, museum collections, and art fairs can boost an artist’s market status.
Critical reviews and media coverage also play a role.

8. Collector and Investor Behavior

High-profile collectors investing in an artist’s work can drive up demand.
Corporate and institutional acquisitions often validate an artist’s long-term value.

Investing in Canadian art, particularly works by artists with strong national recognition, can be a rewarding long-term investment.

Key Factors in Artwork Appreciation

The Art of Canadian Artist, Brandy Saturley is a great investment for several compelling reasons:

1. Established Reputation and National Recognition

Brandy Saturley is a well-known Canadian artist with a growing national and international presence. Her work has been exhibited across Canada and beyond, earning recognition for its distinctive storytelling and iconic Canadian themes.

2. Unique Artistic Vision and Style

Saturley’s work blends pop modernism with Canadian iconography, creating a visually striking and deeply meaningful body of work. Her art captures the essence of Canadian culture, landscapes, and identity in a way that resonates with collectors and art lovers.

3. Strong Market Demand and Institutional Interest

Her paintings have been acquired by corporate and private collectors, as well as featured in public exhibitions. Institutions and businesses investing in her work add to its credibility and long-term value.

4. Limited and Original Works

Unlike mass-produced prints, Saturley’s pieces are original and unique, making them rare and valuable assets. Limited availability increases demand, leading to appreciation in value over time.

5. Cultural and Historical Significance

Her work often reflects themes of Canadian heritage, identity, and contemporary culture, making it highly relevant and appealing to collectors who value art that tells a story.

6. Investment Growth Potential

As her career continues to flourish, the value of her artworks is expected to rise. Early collectors may see significant appreciation in their investments as her influence and recognition grow.

Own an Original Brandy Saturley today!

February 19, 2025

Tax Season Invest in Art

Advice for Art Collectors, Art Benefits

Tax Season Is Upon Us – What Does Art Have to Do With Taxes?

As tax season approaches, many Canadians are looking for ways to maximize deductions, invest wisely, and make strategic financial decisions for the year ahead. While traditional investments such as stocks, real estate, and RRSPs dominate financial discussions, original Canadian art is an often-overlooked asset that offers both cultural and financial value. Tax season is upon us, invest in original Art.

Art as an Investment

Investing in original Canadian art is not just about aesthetics; it can be a sound financial decision. Unlike mass-produced prints or decorative pieces, original artworks by established or emerging Canadian artists can appreciate over time, providing a unique and tangible asset that enhances both your financial portfolio and living space.

The Tax Advantages of Buying Art

For businesses and corporations, purchasing original Canadian art can provide tax incentives. Under Canada’s Income Tax Act, businesses can claim a Capital Cost Allowance (CCA) on qualifying artwork, allowing them to depreciate the cost of the artwork over time. To qualify:

The artwork must be created by a Canadian artist.
It must be valued at $200 or more.
It should be displayed in a place of business where clients, employees, or the public can view it.

This means that investing in Canadian art can not only elevate your workspace but also offer potential tax relief.

Supporting Canadian Culture and Creativity

Beyond financial incentives, buying original Canadian art directly supports artists and the cultural economy. By investing in Canadian artwork, collectors and businesses contribute to the development of Canadian talent, helping artists continue their creative work and ensuring a thriving national art scene.

Tax Season Invest in Art: Diversifying Your Investment Portfolio

Unlike volatile markets, art provides a tangible, long-term asset that is not subject to daily fluctuations. Many investors diversify their portfolios with fine art as a hedge against inflation and economic downturns. Unlike stocks or mutual funds, art remains a unique and personal investment that can bring joy while also increasing in value.

Where to Start

If you’re new to collecting, consider starting with artists whose work resonates with you. Research Canadian painters, sculptors, and mixed-media artists whose styles align with your interests. Galleries, online platforms, and artist studios are great places to explore available works. Many artists, including myself, offer direct sales, making it easier to invest in an original piece.

Tax Season Invest in Art: Final Thoughts

As tax season rolls in, consider the benefits of investing in original Canadian art. Not only does it provide financial and tax advantages for businesses, but it also enriches your environment and supports the arts. Whether you’re looking for a statement piece for your office or a long-term investment, Canadian art offers a unique way to grow your wealth while celebrating the vibrant creativity of our country.

Explore the paintings of Brandy Saturley and start your art investment journey today!

February 19, 2025

Political Climate and Art Sales

Advice for Art Collectors

How Does Political Climate Affect Art Sales in Canada?

The political climate can have a significant impact on art sales in Canada, as it does in many countries. Several factors related to the political environment can shape both the art market and the demand for different types of art. Here are some key ways the political climate may influence art sales:

1. Government Support for the Arts

Cultural Policy and Funding: Changes in government policy around the arts can directly affect sales. In Canada, the government has traditionally provided funding through organizations like the Canada Council for the Arts. When governments increase funding and support, it creates opportunities for artists to create and showcase work, boosting visibility and sales. Conversely, cuts in funding can limit opportunities, making it harder for artists to sell.
Public Art Programs: Policies that promote public art commissions (e.g., murals, sculptures) can lead to more opportunities for sales, especially for contemporary and local artists.
Brandy Saturley working on mural sized painting at Banff Centre for Arts and Creativity, 2022

2. Tax Policies

Tax Incentives for Art Buyers: Canadian tax policy can have a direct influence on art sales. For example, when tax incentives favor the purchase of art (e.g., allowing deductions for art acquisitions by corporations), there may be an increase in demand, particularly in the high-end market. Changes in capital gains tax, estate tax, or deductions can encourage or discourage investment in art as an asset.
Tax Breaks for Donations: Policies that encourage donating art to public institutions (such as the ability to claim charitable donations for valuable works) can influence the secondary art market and the behavior of wealthy collectors.
The Art of Brandy Saturley and Ferrari at Victoria Premium Automobiles, Victoria BC 2013

3. National and Global Political Stability

Economic Confidence and Art as Investment: Political instability often affects the economy, and economic downturns tend to reduce discretionary spending. In times of political uncertainty (such as during elections or global trade tensions), buyers may hesitate to make significant purchases, including art. However, in some cases, art is seen as a safe-haven investment, particularly in volatile times, which could increase sales in specific sectors of the art market (especially for blue-chip art).
Trade and International Relations: Canada’s trade agreements and international relations can impact the import and export of art. If international relations are tense or there are restrictive trade policies, this could affect the flow of art between countries and the ability of galleries to showcase international artists, thus influencing sales.

4. Political and Social Movements

Demand for Politically Relevant Art: Political movements, such as environmental activism, Indigenous rights, or social justice movements, can create demand for art that addresses these themes. In Canada, for example, there has been growing interest in Indigenous art, driven in part by movements for reconciliation and decolonization. Art that resonates with current social and political issues often experiences increased visibility and sales.
Censorship and Artistic Freedom: The political environment may affect what types of art are supported or censored. Political climates that favor freedom of expression often foster vibrant art markets, while those that limit expression may constrain the kinds of art that are produced and sold.
On Guard, acrylic on canvas, 2013, Brandy Saturley – Colart Collection Quebec, Canada

5. Global Art Trends

Impact of International Politics: Global political changes, such as shifts in U.S. or European politics, can indirectly influence Canadian art sales. Art collectors are often influenced by global trends, and political upheaval abroad can shift the focus toward Canadian artists, particularly if international markets become less accessible or desirable due to political instability.
End of An Era, 2022 Acrylic On Canvas 60 x 36 x 1.5 in (152.4 x 91.44 x 3.81 cm) Brandy Saturley

6. Public Sentiment and National Identity

Cultural Nationalism: In times of political change, there may be a surge in demand for art that reflects national identity or political values. For instance, during periods of national pride or political shifts, there may be increased interest in art that portrays Canadian landscapes, history, or cultural symbols.
Political Patronage: Political leaders and institutions may become patrons of the arts, either to reflect political messaging or to promote certain cultural values. This can create a market for works that align with specific ideologies or values of the ruling party.

Goalie’s Mask: red, white & Dryden (The Goalies Mask Painting) 2011 Acrylic 48 x 36 x 1.5 in (121.92 x 91.44 x 3.81 cm) Brandy Saturley

In conclusion, the political climate in Canada affects art sales through a combination of cultural policies, economic stability, social movements, and the international art market’s influence. Whether it’s through government support or the evolving tastes of buyers influenced by political trends, the intersection of politics and art remains a dynamic and influential factor in the Canadian art market.

Political Climate and Art Sales – Art That Focuses on National Identity

“I am telling visual stories of my travels in Canada, from Coast to Coast to Coast.” Brandy Saturley is an acclaimed contemporary Canadian Visual Artist widely recognized for her evocative portrayals of Canadian culture, landscapes, people, wildlife, hockey and icons. See more paintings by Brandy Saturley here.

Canadian Visual Artist and Pop Art style painter, Brandy Saturley.

October 16, 2024

Why Collectors Choose Original Art

Advice for Art Collectors, Art Collector Homes

The Allure of Art: Why Art Collectors Choose Original Art

Many articles and blogs explore the benefits of collecting original art versus fine art prints and reproductions. Often, these perspectives come from investment advisors, gallerists, art dealers, and art consultants. But what insights do art collectors themselves offer? Why do we as Art Collectors Choose Original Art?

During the pandemic, the CEO of Artsy shared his reasons for collecting original artworks across various mediums. His motivations included the significance of owning a piece of culture, supporting artists directly, and the sheer joy of possessing something uniquely handmade and one-of-a-kind. Above all, the most compelling reason we collect original paintings, sculptures, or photographs is our love for the artwork. We want to have it in our space, to enjoy it every day, and to share its beauty with friends, family, and guests.

Martini View – commissioned landscape painting by Canadian Artist Brandy Saturley – Oak Bay, BC

The Psychological Appeal

From a psychological standpoint, collecting can provide life support over time, act as a means of trading, form a basis for community and communication, serve as a stockpile of wealth, and become a mechanism for self-identity and expression. Collections inform, educate, offer emotional comfort and security, and mark our lives in personally meaningful ways. The human process of collecting is fundamentally consistent, whether it’s fine art or pop star memorabilia. Collecting is a basic human instinct that has enhanced our evolution, offering both material and emotional value to individuals and communities. This modern view of collecting acknowledges its natural human roots, influenced by economics, social structures, education, fashion, and personal history.

If you ask a psychiatrist about the drive to collect, one aspect might be an addictive personality. There’s also the incremental cultural value—owning a painting, along with its preliminary sketches and studies, can feel like piecing together the life of the artwork, which hints at a compulsive desire to complete a narrative.

Art Collector’s Homes – Canadian Art Collection – paintings by Brandy Saturley

Art as an Investment

When art collectors are asked why they buy art, the primary reasons include building a collection, decorating homes or spaces, supporting artists, and finding inspiration and joy. Fewer collectors mention purchasing art purely as an investment, although this is an increasing trend. Art is gaining recognition as a stable alternative asset class, especially in times of economic volatility.

In essence, collecting original art is about passion, connection, and the human desire to own something truly unique. It’s about enriching our lives with beauty, supporting the creators, and finding a sense of personal and cultural fulfillment.

Private Art Collection – Toronto, Canada – Canadian Artists

10 Reasons to Choose Original Art

It’s an investment that not only benefits you, but directly supports someone else
The importance of ownership of your own culture
You are tired of throwing money away on depreciating assets
You Love Art
You Love The Artist and want to see them do well
You are addicted to collecting things
You want to own something that only you can
It’s an extension of yourself, and expression of your inner creativity
It’s beautiful and you love beauty
You can’t explain it, you just know that you can’t go through life without having the artwork in your home

Private Art Collection – Quebec, Canada – Brandy Saturley

Want to share your reasons for collecting original artworks? Reach out here.

June 10, 2024

Tax Benefits Canadian Art

Advice for Art Collectors, Buying Art

Maximize Your Tax Benefits: Invest in Original Canadian Art for Your Business

Have you ever considered leveraging your tax refund to enrich your corporate environment? Instead of opting for conventional investments, why not explore the lasting benefits of acquiring original Canadian art from independent living artists? Original art not only fosters discussion and entertainment but also enhances the aesthetic appeal of your corporate spaces, ultimately adding value to your business premises. Following are some Tax Benefits of purchasing original Canadian Art.

Golden Hour in The Heart of Canoeland, Acrylic 36 x 60 x 1.5 in (91.44 x 152.4 x 3.81 cm) Brandy Saturley

Embrace the Opportunity to Define Your Brand:
Decorating your corporate offices with original Canadian paintings serves as more than mere decoration. It’s an opportunity to convey your brand’s ethos and warmth to clients and employees alike. Each piece of art injects a sense of taste, class, and sophistication, elevating your corporation’s image and fostering a sense of community within your workspace.

Tax Deductions Make Art Acquisition a Smart Investment:
Did you know that purchasing original Canadian art offers substantial tax benefits for your business? The Canadian government actively supports investments in Canadian artwork by offering tax incentives to businesses of all sizes. By investing in the Canadian art market, not only do you enrich your corporate environment, but you also enjoy tax deductions under the Capital Cost Allowance scheme. Consult your accountant for personalized advice on maximizing these benefits.

Saint Kanata – Acrylic 48 x 36 x 1.5 in (121.92 x 91.44 x 3.81 cm) Brandy Saturley

Make Art Acquisition Affordable with Fine Art Financing:
Art Lease Canada provides an attractive solution for businesses looking to invest in fine art without significant upfront costs. With low-interest financing and flexible payment terms, building an impressive art collection becomes accessible to businesses of all sizes. Plus, by financing your Canadian art purchases, you can claim these expenses as tax-deductible business expenses, further enhancing your financial benefits.

Tax Benefits – Buy Original Canadian Art Because You Love It:
Beyond financial considerations, the primary motivation for investing in original Canadian art should always be personal connection and appreciation. Each artwork is a testament to the artist’s creativity and vision, resonating with your own sensibilities. By nurturing a direct relationship with the artist, you not only acquire a unique piece of art but also contribute to preserving Canada’s artistic heritage for future generations.

Monarch of The Arctic Realms – Acrylic – 48 x 48 x 1.5 in (121.92 x 121.92 x 3.81 cm) Brandy Saturley

Unlock the Benefits of Investing in Original Canadian Art:
Whether it’s paintings, sculptures, or photographs, investing in original Canadian art offers both aesthetic and financial rewards. Take advantage of the tax deductions available for business art purchases and explore financing options to make art acquisition more accessible. By infusing your corporate spaces with original Canadian art, you not only enhance your brand’s image but also contribute to the vibrant cultural landscape of Canada.

Discover a beautiful painting for your lobby or office, now.

Commission a custom painting for your business with Brandy Saturley

February 16, 2024

Canadian Artists to Collect

Advice for Art Collectors

20 Contemporary Canadian Artists to Collect Right Now.

Do professional Artists collect other Artist’s work? Hell yes we do, of course we do, we were born loving Art. In addition to collecting my own work, I collect work by other artists, mostly painters and mostly Canadian. Whether gifted, traded for, bought at auction, online or in a artists gallery, I am also a collector of primarily Canadian Artists. Here is a list of twenty Canadian Artists, I would put in my collection right now!

Terry McCue is an Ojibway artist from the Curve Lake First Nation, in southeastern Ontario. I love his use of colour and subject matter. Bold and graphically pleasing contemporary Indigenous artworks. Canada House Gallery, Banff, Alberta Canada
Marsha Schuld is a multi-media artist working out of her studio in southern Saskatchewan. I love her clay crows and owls as well as her distinctive embroidery pieces. She received a second to none education from the skilled tutors at the Royal School of Needlework (RSN). The result is a proudly earned Certification with Merit from the people who embroider the Queen’s coronation robes. Willock & Sax, Banff Alberta Canada
Luther Pokrant his illustration work is thematic or historical, often of other artists or their work, or the creative process itself. I love his use of colour, his dreamy subject matter and palettes and his visual storytelling. Mayberry Fine Art, Winnipeg
Diana Thorneycroft is a Winnipeg artist and photographer who became known for her installation photographs and re-creations of Group of Seven paintings. She brings humour to the socio-political commentary and stories she is weaving through her detailed photographs. Michael Gibson Gallery, London Ontario
Winnie Truong is a Toronto artist working with drawing and animation to explore ideas of identity, feminism, and fantasy and finding its connections and transgressions in the natural world. I love her drawings, they are precise designs with feminine treasures and stories held within. Patel Brown Gallery, Toronto Canada
Mike Hansen is a senior Canadian artist who uses sound and noise to develop artworks in various mediums. He is well known as an established colourist painter, sound artist and experimental musician. His body of work explores the visualization of sound and noise. While I love his large abstract paintings of colour and form, I was quite intrigued by his upholstered pieces that I slept under at the Pouch Cove residency in Newfoundland. James Baird Gallery, Newfoundland
Andrew Valko is a well-known Canadian Hyper-Realist whose paintings explore the psychological tension caused by observation. Layered with open-ended ambiguity, his compositions subtly weave narratives that imply that there is much more than meets the eye. The works are set in neon-lit motels, drive-in theatres and parking lots; it is in these transient locations that Valko captures intense moments that tell an unfinished story. Louis K. Meisel Gallery, NYC
Daren Whalen more often the subject of his paintings are people. Intensely detailed and beautiful figurative paintings that tell stories of Newfoundland. Emma Butler Gallery, Newfoundland, Canada
Kent Monkman is an interdisciplinary Cree visual artist. A member of Fisher River Cree Nation in Treaty 5 Territory (Manitoba), he lives and works in New York City and Toronto. Gender fluid, Indigenous commentaries on colonialism, realistic visual stories fused with fantasy and magic. Artists’ website.
Kim Dorland’s practice reflects a fascination with the enigmatic Canadian landscape as it comes into contact with contemporary urban experience. The psychological atmosphere represented by Dorland is confrontational and hallucinatory, disrupting conventional ideas that the natural world is a place of solace and contemplation. His paintings fascinate me and I am drawn to the sometimes fluorescent palettes and dark imagery. Another painter that tells visual stories in his work. Angell Gallery, Toronto Canada
Karel Funk lives and works in Winnipeg, Canada. Contemporary urbanism, technical figurative paintings, backs of hoodies, jackets and hats, they draw you into his paintings. The minimalism and cool tones add to the mystery of who might be wearing those clothes. Monte Clark Gallery, Vancouver BC
David Pirrie – obsessed with mountain’s, this painter offers a contemporary pop art style take on these marvelous beauties. Meticulously rendered and fused with vivid colours and distinctive patterns. Ian Tan Gallery, Vancouver BC
Eric Louie is a Vancouver-based painter whose vibrant compositions are being recognized by numerous collectors both public and private. His signature metallic, shimmering forms, achieved via many thin layers of luminescent glazes, are central to the virtual worlds he creates. These abstract paintings are somewhat transcendental in nature. They are metallic meditations on the rythyms of nature. Bau-Xi Gallery, Toronto Ontario
Shawn Serfas – thick and juicy, vivid and dimensional, buttery and sculptural, his abstracts are a treat to delve into. – Sopa Fine Arts, Kelowna BC
Catherine Blackburn – contemporary Indigenous beadwork and living sculptures. Artist website.
Curtis Cutshaw – textual abstracts of sculptural collage, makes me want to stare for hours and try and find the words within. Kostiuk Gallery, Vancouver BC
Luke Ramsay – magical landscapes and west coast FERRY tales of form and pastel palettes Madrona Gallery, Victoria BC
Angela Grossman – human figures and ephemeral layers of letters, photographs, addresses, envelopes, postage and cancellation marks. Herringer Kiss Gallery Calgary, AB
Steve Driscoll – creates fine art using unorthodox materials. I find his abstract searing landscapes Hockney-esque and glossy. – Peter Robertson Gallery, Edmonton, Canada
Bob Kebic – Group Of Seven-esque, textural and vivid abstract landscapes. They male you feel alive and joyful. They make you smile every time you see them. Mayberry Fine Art, Winnipeg, Canada

From hyper-realism, to figurative, narrative, abstract, landscape and fine embroidery craft, these are twenty artworks by contemporary Canadian artists I would put in my collection right now.

January 30, 2024

How To Approach Artists

Advice for Art Collectors

We’re Not Unicorns – How To Approach Artists

A reminder to those of you that are new, we’re not unicorns, we’re professionals. Artists, often a misunderstood bunch, may seem elusive in conversations, but it’s not due to introversion or elitism. It’s because the way we communicate doesn’t always resonate. As a painter married to a marketing professional, both immersed in creativity from different angles, we’ve learned how to bridge the gap. Here’s how you can engage in respectful and interesting conversations with the artists in your life.

Welcome to my Art Show.

Don’t think you’re also this thing if you’re not.
“I’ve always thought about taking a painting class! Maybe I will get back into sketching” Is that what you think I do: professionally dream about being a painter? A lot of people have artistic dreams or fantasies. Artists actually do the work. Whether we’re successful or full-time, or whatever, we’ve taken that leap of pursuing this thing somehow. Your dreams and recreational pursuits are just fine, but they’re not the same.

Welcome to my office.

Don’t ask me if you can watch me do the thing, I do in my personal studio space.

I have been asked often if someone can come to my studio and watch me paint, I don’t know, can I come to your office and watch you do paperwork? It’s just a silly thing to ask an artist.

Don’t say you want to buy the thing we do if you don’t really intend to buy and don’t profess to absolutely love our work just to be nice.

We can take it, artists are used to rejection, especially those of us that have been around for a while. We eat it for breakfast and it is just as much a part of the process as the making of the work. We also appreciate it if you tell us you’re not interested or don’t like our work, this way we don’t waste our time and we only have so much time to give while we are trying to carve out a living doing this thing that is as much a part of us as our arms.

Vancouver Island's Premier Art Exhibition

Welcome to the point of Art.

Do ask if you can make an appointment to view my work.

We have schedules just like everyone else and if you are REALLY interested in a specific artwork, then ask us if we would consider making an appointment to view it in person.

Do ask genuine questions.
Most of us are artists because we relish self-expression and sharing our thoughts and our unique perspectives. Give us an opportunity to talk about our lives and work, and we’ll stick by you all night.

Do talk about who or what you like and why you like them.

If you love a famous artist in our industry, feel free to talk about it! We love to talk shop, and we’d be happy to hear why you enjoy that person’s work. We’ll respect your genuine interest, even if we don’t agree with your taste.

Welcome to My Artist Talk

Don’t offer unsolicited advice.

“You should sell prints” Mom, I didn’t ask you. There are myriad ways to do any kind of art right, and every artist does theirs a little differently. And we study and practice our asses off, so we’re getting plenty of advice on our own, thank you.

Do provide honest feedback or critique if we ask for it.

When we do want your opinion on our work, we’ll ask you for it. And when we do, we’re not just asking for a reassuring pat on the back — we want to know what you think, because we want to make our thing the best it can be. Be honest about what you do or don’t like.

Welcome to my Studio.

Do talk about the thing you love.
You live the life you live for a reason; there’s probably stuff you love about it. Don’t feel like you have to pretend to be more artistic than you are just because you’re talking to an artist. We respect passion. If you’re passionate about accounting, listening to you talk about that is going to be much more interesting than listening to you talk about your pretend love for paintings.

Don’t ask if we have a day job.
“Do you make a living from this, or is it more of a passion?” Sweetheart, this is not just a job for me; it’s a way of life! If you inquire about my occupation and I respond with my involvement in the arts, consider it a significant aspect worth delving into. Whether it financially sustains me or the future trajectory of this career remains uncertain, the importance lies in the dedication to this artistic pursuit.

Welcome to my World.

Do celebrate whatever we’re excited about right now.
If you leave money out of the equation, we can have a delightful conversation about whatever cool stuff we’re working on now. It’s not your job to worry about whether it will sell well or how we’re paying the rent. Just enjoy the little wins we tell you about.

Do stay in touch if you’re into the thing.
If you really are interested in what we make, stay in touch through following us on social media and subscribing to our email list. If you see something from time to time you like, reach out and let us know!

Welcome to My Life.

By approaching conversations with artists with sensitivity and respect, you can foster meaningful connections and gain insights into their creative worlds. Appreciating their work goes beyond mere admiration—it’s about understanding the passion and dedication that drive them to create.

If you LOVE my work – you can follow me on Instagram or sign-up for my newsletter.

January 19, 2024

Investable Art

Advice for Art Collectors

Investable Art: Factors Influencing an Artist’s Valuation.

When it comes to investable Art, various factors contribute to an artist’s valuation and the perceived value of their works. While some elements are widely acknowledged, others, such as the concept of limited supply and luck, have been subject to debate within the art world. In this blog post, we will delve into the factors that truly influence an artist’s valuation, examining the role of limited supply and its relationship to an artist’s success.

Canadianisms: A Half Decade Painting Canada, 2017 Okotoks Art Gallery, Alberta Canada

Artistic Reputation and Recognition: An artist’s reputation plays a crucial role in determining their valuation. Recognition by prestigious art institutions, participation in renowned exhibitions, and critical acclaim establish an artist’s credibility and elevate the perceived value of their works. This recognition is based on the quality and impact of an artist’s creations, rather than artificial scarcity.
Market Demand and Collector Preferences: The demand for an artist’s works directly affects their valuation. Market trends, collector preferences, and shifts in artistic movements influence the demand for specific artists. While some artists might deliberately limit the number of works they produce, it is the market’s response to their art that determines its value.
Artistic Innovation and Influence: Artists who introduce new techniques, styles, or concepts often attract attention and contribute to the evolution of art. Their influence on subsequent generations and their impact on the art world can enhance an artist’s valuation. The significance of an artist’s contribution to art history is not based on scarcity, but rather on the transformative nature of their work.
Track Record and Consistency: An artist’s track record of producing high-quality works consistently over time can positively influence their valuation. Consistent artistic growth, successful sales, and a stable market presence indicate a strong investment potential. However, this is not directly related to limited supply but rather to the artist’s dedication and ability to consistently create compelling art.
Rarity and Historical Significance: While limited supply might not be the primary driver of an artist’s valuation, the rarity and historical significance of certain works can contribute to their value. Historical masterpieces or works that mark significant milestones in an artist’s career or artistic movement can command high prices due to their cultural and historical importance.
Persistence and Hard Work: The art world is highly competitive, and success often requires perseverance and hard work. Artists who consistently dedicate themselves to honing their craft, developing their style, and actively seeking opportunities for exposure increase their chances of success. The willingness to navigate challenges and overcome obstacles is an important factor in achieving recognition. As a collector, you should be paying attention to the hard working artist, because ultimately they are working to ensure the value of their works rise in the market. As their work continues to grow, they test the limits of their abilities within the work itself and in turn the art market.
The Collector’s Eye: beyond monetary factors, you should buy what draws your eye. Whether the painting pierces your heart or makes you frown, be adventurous and buy something that moves you, that makes you question your existence on this planet. There are thousands of traditional landscape paintings out there; why not hang something eccentric, quirky, distinctive, and extraordinary on your walls?

Canadianisms: A Half Decade Painting Canada, 2017 Gallery @501, Sherwood Park, Alberta

Investable Art: Factors and the Role of Luck in an Artist’s Success

While the art market does use the concept of limited supply to create an aura of exclusivity, it is not the defining factor in an artist’s valuation or their success. Artistic reputation, market demand, collector preferences, artistic innovation, and historical significance have a more significant influence on an artist’s valuation. Understanding these factors can help investors make informed decisions based on the true merits of an artist and their works, rather than relying solely on the notion of limited supply.

Investing in artists and their works requires a balanced understanding of the key factors that contribute to their success. While talent, persistence, networking, timing, and effective marketing strategies are essential, luck also plays a role in an artist’s journey. Recognizing the combination of these elements can help investors make informed decisions while acknowledging the inherent unpredictability of the art market. Ultimately, investing in art entails both strategic evaluation and an appreciation for the intangible factors that contribute to an artist’s level of success. Most importantly, buy something that moves you!

Canadian Artist, Brandy Saturley atop her hand-painted art shipping crates

10 Paintings to Invest in now, by Canadian Artist Brandy Saturley

Brandy Saturley, a Canadian artist, embodies the qualities that make her art a compelling investment opportunity. Her unique artistic vision, recognized by prestigious institutions and critics, showcases a consistent track record of high-quality works. With a strong market demand and a growing following, Saturley’s art aligns with current trends while pushing boundaries. Her innovative approach and cultural impact contribute to her legacy as an influential artist. By acquiring Saturley’s art now, collectors can secure not only aesthetically captivating pieces but also a potential long-term investment that reflects the artist’s rising reputation and the increasing demand for her work. Here are 10 imaginative, quirky, vivid and extraordinary paintings by Brandy Saturley to invest in now.

10. The Conversation – current price May 2023, $9000.00 CAD

9. King of The Polar Bears – current price May 2023, $7500.00 CAD

8. Golden Hour in The Heart of Canoeland – current price May 2023, $8900.00 CAD

7. Imagine Canoe – current price May 2023, $12,000.00 CAD

6. Dreaming in the Colours of Eh – current price May 2023, $7500.00 CAD

5. Balance– current price May 2023, $7500.00 CAD

4. Habitant– current price May 2023, $9000.00 CAD

3. Canadiens Gothic – current price May 2023, $15,575.00 CAD

2. Saint Kanata– current price May 2023, $15,575.00 CAD

1. Goalie’s Mask: red, white & Dryden – current price May 2023, $91,000.00 CAD

May 9, 2023

Art Investment on the Rise

Advice for Art Collectors

Art Investment on the Rise

Did you know that Art has overtaken cars and watches to become the fastest growing luxury asset?

Absolutely, art has become a popular and increasingly attractive asset for investors. In fact, recent reports indicate that art has overtaken cars and watches to become the fastest growing luxury asset. The art market has shown impressive growth in recent years, with many investors seeing significant returns on their art investments. With Art Investment on the rise, Here are the top ten reasons why you should consider investing in art:

Tangible Asset: Art is a tangible asset, which means that you can physically hold and display it. Unlike stocks or bonds, which exist only on paper, art can be seen and enjoyed in person, making it a more satisfying and enjoyable investment.
Diversification: Investing in art can help you diversify your portfolio. Art prices have historically had a low correlation with traditional financial assets like stocks and bonds, which means that investing in art can help reduce your overall portfolio risk.
Limited Supply: Art is a finite asset, meaning that there is only a limited amount of it available. This scarcity can help drive up prices, making art a potentially valuable investment.
Long-Term Investment: Investing in art is typically a long-term investment, meaning that it can provide you with a stable source of income over an extended period. Unlike stocks, which can be volatile and unpredictable, art tends to appreciate slowly and steadily over time.
Appreciation Potential: Art can appreciate in value rapidly, especially if the artist becomes well-known or if the artwork gains cultural or historical significance. Many investors have made substantial profits from buying art at relatively low prices and selling them later at significantly higher prices.
Potential Tax Benefits: Art can provide significant tax benefits for investors. For example, if you donate a piece of art to a museum or non-profit organization, you may be eligible for a tax deduction based on the artwork’s fair market value.
Social and Cultural Significance: Investing in art allows you to participate in the cultural and social significance of the art world. Art has the power to convey messages, create dialogues, and spark conversations about important issues in society.
Portfolio Hedge: Art can serve as a hedge against inflation and currency fluctuations. Since art is a physical asset, it can retain its value even in times of economic uncertainty or inflation.
Portable: Art is portable, which means that you can easily transport it and sell it in different markets around the world. This flexibility can help you take advantage of different opportunities in the global art market.
Emotional Value: Finally, art has emotional value, which means that it can provide you with personal satisfaction and enjoyment. Investing in art can be a rewarding and fulfilling experience, allowing you to appreciate and enjoy the beauty and creativity of the artwork.
End of An Era, acrylic on canvas, 2022, Brandy Saturley

In conclusion, investing in art can be a wise decision for many reasons. With its tangibility, diversification benefits, limited supply, long-term investment potential, appreciation potential, tax benefits, cultural significance, portfolio hedging capabilities, portability, and emotional value, art is an attractive and unique asset class. If you’re considering investing in art, it’s essential to do your research, work with experienced art advisors, and carefully consider the risks and potential rewards of each investment opportunity. With the right approach, investing in art can be a valuable and profitable addition to your portfolio. Read more about investing in Canadian Art here.

The information provided here is not investment advice. You should consult with a licensed professional for advice concerning your specific situation.

March 6, 2023